Platinum Jubilee gets plenty of purple, Trajan treatment — but with some twists mixed in

CBS News took the somewhat unusual route of using a blue and rose gold color scheme, with coverage titled with “Her Majesty the Queen” in a rather poorly composed logotype that included an exaggerated “Q” that ended up looking unbalanced in weight. The “Q” element was used as a repeating background element as well. 

Despite its rather weak logotype, CBS does deserve a nod for at least attempting a non-violet color scheme and not using Trajan or something similar. The cleaner, geometric look used by layering “Q”s was also a standout look with hints the network’s overall strategy of using the “deconstructed” approach to its visuals.